I’ve had the pleasure once before of working with Lisa for her sister’s baby shower invitations. Imagine my delight when she contacted me to work on her business cards!
Lisa runs Quarter Life 202, which specializes in vintage and thrift goods in the DC area. Her efforts are definitely gaining popularity as she hosts clothing swaps, blogs about the latest vintage finds, and educates fashionistas about the wonders of secondhand. It’s obvious she is going to need a lot of business cards to hand out!
I love that while Lisa didn’t have a specific design in mind, she gave me some words to help describe her style:
Quarter Life is: practical, realistic, classic, smart, and witty.
Quarter Life is not: glam, fashionista, trendy, or pink
Is she great or what? This really gave me great direction while still being freedom to think outside of the box. With a few tweaks, we came up with a simple background to highlight her logo.
Lisa also asked to have a variety of colors for the cards which made laying them out together fun. When I asked her if I could keep one, I had such a hard time choosing which color I liked best. So she let me have one of each!
Closer look at softened crosshatch detail:
I also designed these cards for the Moo mini cards size with Lisa’s personal information which she has ordered herself. I am looking forward to seeing my designs in itty bitty sizes!
PS: I’ve been working on giving the website a little bit of a makeover. You can see most of the changes already but if anything looks wonky, it’ll be back to normal soon. I’m still playing around with the header to see if I like it so I’ll post something when the website design is totally done.